You can start an email newsletter too.
If you're not convinced about the benefits of an eNewsletter, read these blog posts
- Part 1: Why you need an eNewsletter now
- Part 2: Overcoming your three biggest objections
- Part 3: The experiment
- Part 4: Part The results
What kind of results can you expect? It depends on the value of your content and your connection with your readers. If you're trying to sell stuff to near strangers, don't expect much.
Here are benchmarks for small business based on 273 million emails delivered. How's that for a sample size?
An email newsletter is a form of permission-based marketing. You don't have the right to annoy strangers just because it's easy and cheap.